Health Unlocked: The Power of Salutogenesis

Welcome back to Health Unlocked. In this episode, Jasen Petersen dives into the patient side of access to innovative wound care solutions like the Ion Gel, spotlighting how patients, providers, and small businesses can get involved in a rapidly evolving healthcare landscape. After exploring the infrastructural and supply-side mechanics in previous episodes, today’s conversation shifts to practical questions: How is this work being funded? Where can patients actually access these products? And what are the challenges for clinics and practitioners seeking to introduce new treatments? Jasen discusses regulatory pathways, real-world studies happening in Mexico, the importance of affordability, and creative ways ordinary businesses can support healthcare innovation like re-routing credit card processing fees to charitable foundations. Whether you’re a patient hoping for better outcomes, a clinician exploring new protocols, or simply someone curious about the future of patient-driven innovation, this episode is packed with insights you won’t want to miss.

Timestamps:
00:00 Discussing foundation's early funding
04:47 Discussing IP and community involvement
06:44 Availability of Ion Gel ZCM-25
12:38 Outsourcing for Safety and Efficiency
15:09 Insurance impact on wound care pricing
18:18 Conducting effective placebo-controlled trials
22:19 Efficacy and cost of cosmetic products
26:03 Challenges in Tracking Treatment Success
26:51 IonGel effectiveness and wound healing
33:27 Challenges with cardiogenic drug training
34:53 How cell-based treatments work
38:51 Adjusting cell dosage and frequency
42:57 Future plans for product distribution
45:53 From anecdotal evidence to medical use

“Disclaimer: Informational only. Not medical advice. Consult your doctor for guidance.”
Show Website - https://powerofsalutogenesis.com/

Ionic Alliance Foundation Website - https://iaf.care/

Jasen Petersen's LinkedIn - https://www.linkedin.com/in/jasenepetersen/

TopHealth Media Website - https://tophealth.care/

Welcome back to Health Unlocked, where we dive deep into the real-world challenges and breakthroughs in health innovation. In today’s episode, we’re joined once again by Jasen Petersen, who tackles some of the unanswered questions from previous conversations, this time pulling back the curtain on what “terrain support” actually means for patients and practitioners. We explore how the regulatory landscape shapes which claims can be made about cutting-edge products like Ion Gel, and why certain benefits remain unsaid even when the evidence is compelling. Jasen takes us through the complex process of classifying medical devices, what it means for safety and accessibility, and the strategic thinking behind spinning off development companies to advance multiple health solutions without sacrificing focus or effectiveness. Plus, we get a glimpse into how the future of funding and innovation might look, where collaboration thrives and skepticism, even from the scientific community, drives progress. Stick around for a candid, thoughtful conversation on the intersections of science, regulation, and building something truly new in health care.

Timestamps:
00:00 Discovering wound healing insights
04:24 Class 1 medical device safety
09:21 Goal of developing Class 1 device
13:15 Promoting a new wound healing gel
15:19 Prioritizing safety and funding strategies
19:24 Observing wound healing process
22:47 Focusing on wound healing startups
27:03 Valuing different components of IP
28:41 Collaborative company operations strategy
31:39 Drug development and investor milestones
36:38 Nonprofit funding strategy teaser
40:52 Community event with parade and helicopter
42:52 Large turnout for 250th Fun Run

“Disclaimer: Informational only. Not medical advice. Consult your doctor for guidance.”
Show Website - https://powerofsalutogenesis.com/

Ionic Alliance Foundation Website - https://iaf.care/

Jasen Petersen's LinkedIn - https://www.linkedin.com/in/jasenepetersen/

TopHealth Media Website - https://tophealth.care/

The conversation focused on recent developments surrounding a newly granted device patent, often referred to as the "IBAL patent." A key theme that emerged was how this patent, covering ionic cofactor matrices and essential ion delivery for local applications, is shaping the strategy of a nonprofit organization dedicated to advancing this technology across various medical and commercial fields. The discussion explored the innovative spin-out model being used to create specialized development companies for different indications such as wound healing, psoriasis, eczema, and skin cancer, each benefiting from shared intellectual property while maintaining independence.
Several points were raised, including the reasoning behind a nonprofit holding patents, the benefits and challenges of the collaborative licensing approach, and the significant impact of recent reimbursement changes in wound care markets. Listeners will also hear about opportunities for researchers, practitioners, patients, and capital partners to participate in the mission, as well as new fundraising mechanisms designed to support the ongoing expansion and accessibility of the technology.

Timestamps:
00:00 Protecting and promoting the technology
04:56 Patent Strategy for Medical Applications
08:08 Collaborative model for IP sharing
13:08 Finding the right people for niche markets
16:31 Collaborating on IP development
18:27 Early manufacturing possibilities
21:10 Ion gel benefits and cost savings
25:23 Pricing Strategy and Profitability
29:38 Support for practitioners and researchers
33:00 Promoting the podcast and fundraiser
37:19 Nonprofit collaboration for fee savings
39:15 Discussing funding challenges

“Disclaimer: Informational only. Not medical advice. Consult your doctor for guidance.”
Show Website - https://powerofsalutogenesis.com/

Ionic Alliance Foundation Website - https://iaf.care/

Jasen Petersen's LinkedIn - https://www.linkedin.com/in/jasenepetersen/

TopHealth Media Website - https://tophealth.care/

Welcome back to Health Unlocked, where we dive deep into the science and strategy of healing. In today’s episode, we continue our exploration of the power of salutogenesis with Jasen Petersen. Picking up right where we left off, the conversation clarifies critical nuances from the previous episode, especially around the skepticism faced when presenting unexpected wound healing data to the medical community.
Jasen shares firsthand experiences from clinical work in Mexico, where a novel ion gel, initially introduced as a generic antimicrobial, produced unprecedented results in chronic wound healing, surprising practitioners and raising questions about the product's efficacy and underlying mechanisms. Jasen breaks down why these outcomes appear “impossible” from a conventional medical perspective, discusses the difference between cratogenic and salutogenic interventions, and dissects the challenges of presenting unconventional data to skeptical experts.
He’ll also cover practical issues in research design, data collection, and the next steps for publication, business development, and bringing this promising therapy to a larger audience. If you’re curious about the future of wound care, cellular healing, or the scientific process itself, this is an episode you won’t want to miss.

Timestamps:
00:00 Initial skepticism in Mexico markets
03:21 Ion gel heals a severe wound
07:31 Wound healing phases and products
12:42 Discussing chronic wound healing study
14:45 Discussing wound healing trials
18:52 Discussing efficacy and visual results
22:03 Zinc and copper in scar healing
26:38 Discussing limitations of cellogenic medicine
29:32 Publishing the micro immune dynamics paper
30:49 Discussing study focus on various diseases
34:17 Dealing with patents and fundraising

“Disclaimer: Informational only. Not medical advice. Consult your doctor for guidance.”
Show Website - https://powerofsalutogenesis.com/

Ionic Alliance Foundation Website - https://iaf.care/

Jasen Petersen's LinkedIn - https://www.linkedin.com/in/jasenepetersen/

TopHealth Media Website - https://tophealth.care/

Welcome back to Health Unlocked! In this episode, we dive into groundbreaking developments in wound care with Jasen Petersen, who recently attended the Symposium of Advanced Wound Care Conference in Charlotte, North Carolina. Jasen shares his experience presenting compelling clinical data on a novel topical ionic cofactor gel for chronic wounds - data so impressive that it met skepticism from the clinical community. We discuss the challenges of clinical trial design, biases in wound care research, and the hurdles of bringing innovative therapies to market, especially as a nonprofit. Jasen also gives us a glimpse into upcoming research, regulatory roadblocks, and how unconventional paths like decentralized science and industry collaboration might unlock better care for patients with chronic wounds. Stay tuned as we explore the realities, hopes, and frustrations behind changing the status quo in healthcare innovation.

Timestamps:
00:00 Talking about the conference experience
05:54 Discussing survivor bias in data
08:23 Conducting a prospective study in Mexico
10:04 Wound healing innovation conference
15:45 Using pig ECM for wound healing
19:04 Discussion on clinical trial criteria
20:10 Limitations of retrospective studies
25:43 Deciding on data collection strategy
27:19 Facing funding study challenges
30:58 Navigating US device approval
34:56 Personal experiences with a remedy
38:12 Discussing the pricing of hydrogel
41:18 Discussing KM analysis for wound closure
45:12 Building the Ionic Alliance Foundation
47:22 Product efficacy and user feedback

“Disclaimer: Informational only. Not medical advice. Consult your doctor for guidance.”
Show Website - https://powerofsalutogenesis.com/

Ionic Alliance Foundation Website - https://iaf.care/

Jasen Petersen's LinkedIn - https://www.linkedin.com/in/jasenepetersen/

TopHealth Media Website - https://tophealth.care/