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Indie Game Movement - The podcast about the business and marketing of indie games.

Andrew Pappas, Game Marketing Strategist and Consultant
BusinessJeux vidéo
Indie Game Movement - The podcast about the business and marketing of indie games.
Dernier épisode

262 épisodes

  • Indie Game Movement - The podcast about the business and marketing of indie games.

    Ep 455 - The Studio Culture You Never Meant to Build with Zoë Curnoe

    26/05/2026 | 1 h 3 min
    Studio culture isn't something you have, it's something you're constantly creating, whether you realize it or not. And for most indie teams, that's exactly the problem. The culture taking shape inside your studio may not be the one you intended, and by the time you notice, the damage may already be done. So today, we examine what unintentional culture actually looks like, how to spot it before it holds your team back, and what it takes to build an environment where both your people and games can thrive. Episode Shownotes Link: https://rengenmarketing.com/455
  • Indie Game Movement - The podcast about the business and marketing of indie games.

    Ep 454 - The Funding Gap No One Is Talking About with Jared Yeager

    20/05/2026 | 59 min
    Every developer knows funding gaps exist, but most don't realize they can start at the prototype stage, shaping how you approach development, publishing, and the path to shipping your game. So today, we examine how prototype funding works, what it takes to make early stage projects fundable, and how getting this stage right can jumpstart momentum for both your game and your studio. Episode Shownotes Link: https://rengenmarketing.com/454
  • Indie Game Movement - The podcast about the business and marketing of indie games.

    Ep 453 - Building a Sustainable Studio Without Losing Control with Angela Mejia

    12/05/2026 | 52 min
    We all know building a game studio is a challenge, but often don't realize the bigger challenge is keeping it alive. Because it's rarely a big mistake that brings a studio down, it's the smaller decisions that do it, leaving us wondering where things went wrong. So today, we unpack what sustainable studio growth actually looks like, so you can grow with confidence, stay true to your vision, and keep on track so you never lose control of what you worked so hard to build. Episode Shownotes Link: https://rengenmarketing.com/453
  • Indie Game Movement - The podcast about the business and marketing of indie games.

    Ep 452 - Rethinking How Great Game Design Happens with Rob Kay

    05/05/2026 | 40 min
    Great game design doesn't just come from talent or vision. It can fall apart when good ideas get stuck, overlooked, or brought in too late. So today, we're going to explore how studios can adapt lessons from large teams to improve design input, make better informed decisions, and turn collaboration into better gameplay. Episode Shownotes Link: https://rengenmarketing.com/452
  • Indie Game Movement - The podcast about the business and marketing of indie games.

    Ep 451 - Rethinking How Indie Games Get Funded with Julien Ramette

    28/04/2026 | 49 min
    Building an indie game takes more than funding alone. It also takes support, resources, and a path to market. But too often, those pieces get tied to a single assumption: finding a publisher. So in this episode, we unpack that mindset and explore how developers can think more strategically about funding, partnerships, and building a more sustainable path forward that's grounded in action and not assumption. Episode Shownotes Link: https://rengenmarketing.com/451
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À propos de Indie Game Movement - The podcast about the business and marketing of indie games.
Andrew Pappas, founder of RenGen Marketing helps take indie devs and their games to a whole new level by discussing business best practices and sharing marketing strategies and tips to better navigate the world of indie game marketing. Regardless if you're an indie dev starting out or a veteran small team, the topic discussions apply to anyone wanting to better understand the online environment and stand out in a saturated market. A marketer since 2011, Andrew has found a passion for applying his knowledge by empowering and educating the indie dev community. Between the years of his experience and interviews with respected industry veterans, you'll learn about online marketing, email marketing, crowdfunding, paid advertising, community development, social media, community outreach, project management, and much more. All episodes are packed with helpful information and actionable steps that can give you the confidence you need when it comes to your business and indie game marketing. Hit subscribe and get ready to become part of the indie game movement.
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