DataFramed

AI tools are becoming part of daily work for more professionals than ever before, yet adoption rates vary significantly across functions and company sizes. What separates organizations that successfully integrate AI from those that struggle? How do psychological factors like identity and autonomy shape how workers respond to AI implementation? And what role does corporate culture play in determining whether AI becomes a source of innovation or a point of resistance?
Stefano Puntoni is the Sebastian S. Kresge Professor of Marketing at The Wharton School. Prior to joining Penn, Stefano was a professor of marketing and head of department at the Rotterdam School of Management, Erasmus University, in the Netherlands. He holds a PhD in marketing from London Business School and a degree in Statistics and Economics from the University of Padova, in his native Italy.
His research has appeared in several leading journals, including Journal of Consumer Research, Journal of Marketing Research, Journal of Marketing, Nature Human Behavior, and Management Science. He also writes regularly for managerial outlets such as Harvard Business Review and MIT Sloan Management Review. Most of his ongoing research investigates how new technology is changing consumption and society, including how humans are adopting and evolving with AI.
He is a former MSI Young Scholar and MSI Scholar, and the winner of several grants and awards. He is currently an Associate Editor at the Journal of Consumer Research and at the Journal of Marketing. Stefano teaches in the areas of marketing strategy, new technologies, brand management, and decision making.
In the episode, Richie and Stefano explore the challenges of AI adoption in businesses, the psychological impacts on workers, the balance between human expertise and AI, the potential mental health effects of AI chatbots, and much more.
Links Mentioned in the Show:
Wharton School
Connect with Stefano
MIT Report—The GenAI Divide: State of AI in Business 2025
Wharton Report—Gen AI Fast-Tracks Into the Enterprise
AI-Native Course: Intro to AI for Work
Related Episode: How to Build AI Your Users Can Trust with David Colwell, VP of AI & ML at Tricentis
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2026 is shaping up to be a pivotal year for data, AI, and how we work. From step-change improvements in foundation models to AI-native workflows reshaping careers, commerce, and education, the pace of change shows no signs of slowing. After revisiting and scoring their previous predictions, Richie, Jo, and Martijn turn their focus to what’s coming next in 2026.
Building on last year’s discussion, we explore how AI will transform hiring and career progression, why personal AI tutors could become the default learning experience, how AI agents may begin executing real economic activity, and whether we’re on the brink of another “GPT-3 moment” driven by new hardware and scaling.
Links Mentioned in the Show:
Blog: The Junior Hiring Crisis
Blog: The agentic commerce opportunity: How AI agents are ushering in a new era for consumers and merchants
Alex Banks on the ChatGPT era ending
Spec & Evals Driven Agent Development (SEDAD) Template
AI-Native Course: Intro to AI for Work
Related Episode: Reviewing Our Data Trends & Predictions of 2025 with DataCamp's CEO & COO, Jonathan Cornelissen & Martijn Theuwissen
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2025 was another huge year for data and AI. Generative AI continued to reshape how we work and interact with technology, with organizations moving beyond experimentation and pushing AI firmly into production. We saw major progress in foundation models, the rise of long-running AI agents, production-ready generative video, and wider adoption of synthetic data. At the same time, AI literacy, adoption, and ROI became central concerns for boards and executives, not just technical teams.
This time last year, DataCamp Co-Founders Jonathan and Martijn made a series of predictions about data and AI for 2025. Today, they join Richie to reflect on how those predictions played out—and to share their vision for where data and AI are headed next.
In the episode, Richie, Jonathan, and Martijn review the real-world adoption of generative AI, the shift from hype to production, the growing importance of AI literacy and usage at the executive level, the rise of longer-running AI agents, the near-mainstreaming of generative video, Europe’s position in the global AI race, why educators may be among the biggest AI adopters, and why AI hype continues to thrive—plus what they got right, what they got wrong, and what comes next.
Links Mentioned in the Show:
The DataCamp Data & AI Literacy Report 2025
AI-Native Course: Intro to AI for Work
Related Episode: Data Trends & Predictions 2025 with DataCamp's CEO & COO, Jonathan Cornelissen & Martijn Theuwissen
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Self-service analytics has been a goal for data teams for years, but recent advances in AI are accelerating progress in unexpected ways. The combination of natural language interfaces and spreadsheet-like tools is lowering barriers to data access across organizations. But how do you balance the freedom of self-service with the need for governance and accuracy? What skills do analysts need to work effectively with AI systems that don't always produce the same results twice? And when AI-generated answers might be slightly off, how do you know when to trust them?
Mike Palmer is Chief Executive Officer of Sigma , where he leads the company’s strategy and growth as a cloud-native analytics and business intelligence platform. Since joining Sigma in 2020, he has focused on expanding access to cloud data by enabling business users to analyze data warehouses through familiar, spreadsheet-based workflows. Prior to Sigma, Mike served as Chief Product Officer at Druva, where he was part of the executive team scaling the company’s cloud data management platform and supporting rapid revenue growth. Before that, he was EVP and Chief Product Officer at Veritas Technologies, leading the transformation and modernization of a large enterprise data protection portfolio following its separation from Symantec. Earlier in his career, he held senior general management and executive roles at Seagate Technology and Verizon Enterprise Solutions, overseeing large-scale cloud, security, and enterprise infrastructure businesses. Mike is based in San Francisco and has spent his career building and operating enterprise data and analytics platforms at scale.
In the episode, Richie and Mike explore the journey towards self-service analytics, the role of AI in democratizing data access, the challenges of stochastic processes, the evolution of analytics applications, how businesses can leverage AI for personalized insights, the future of enterprise software, and much more.
Links Mentioned in the Show:
Sigma
Connect with Mike
Course: Introduction to Sigma
AI-Native Course: Intro to AI for Work
Related Episode: Self-Service Generative AI Product Development at Credit Karma with Madelaine Daianu, Head of Data & AI at Credit Karma
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AI governance is becoming critical as organizations deploy more intelligent systems across their operations. With predictions of over a billion AI agents entering the workforce in the coming years, traditional governance approaches simply cannot keep pace. How do you ensure your AI systems are using data responsibly without slowing down innovation? What happens when an AI agent makes decisions that were never explicitly programmed? And how do you build governance processes that scale alongside rapidly expanding AI adoption while maintaining trust with customers and regulators?
Blake Brannon is Chief Innovation Officer at OneTrust, where he leads product vision and strategic direction for the company’s AI-ready governance platform. He has been with OneTrust since 2017, previously serving as Chief Technology Officer, and has played a key role in scaling the platform to support privacy, data governance, risk, and responsible AI initiatives for large enterprises. Blake is based in Atlanta and holds an academic background from the Georgia Institute of Technology, with early research experience in network systems and wireless communications.
In the episode, Richie and Blake explore AI governance disasters, the importance of consent and data use, the rise of AI agents, the challenges of scaling governance processes, the need for continuous observability, the role of governance committees, strategies for effective AI governance in organizations, and much more.
Links Mentioned in the Show:
OneTrust
Connect with Blake
AI-Native Course: Intro to AI for Work
Related Episode: From City Sewers to Sovereign AI with Russ Wilcox, CEO at ArtifexAI
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