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The Pocus Unlocking Revenue Podcast

Pocus
The Pocus Unlocking Revenue Podcast
Dernier épisode

69 épisodes

  • The Pocus Unlocking Revenue Podcast

    How High-Performing SDR Teams Balance Volume, Quality, and AI with Victoria Loewenstern (ContentSquare)

    09/02/2026 | 30 min
    Victoria Loewenstern of ContentSquare explains why most SDR teams are built wrong—and how prioritization, multitouch outreach, AI, and cold calling actually drive pipeline.
  • The Pocus Unlocking Revenue Podcast

    Why Post-Sales Is the New Go-To-Market Battleground with Alison Silver (Brex)

    09/02/2026 | 30 min
    Alison Silver of Brex explains why post-sales is the new GTM battleground—and how dedicated client sales teams drive retention, expansion, and long-term growth.

    About Alison Alison Silver is a SaaS sales leader with over a decade of experience helping fintech and enterprise teams grow revenue and strengthen go-to-market strategies. She has led teams through rapid expansion, guided new market entries, and built sales organizations that focus on both results and long-term sustainability. At Brex, Alison helped shape the Client Sales function, introduced programs that improved quota attainment, and partnered across departments to accelerate pipeline growth. Prior to Brex, she played a key role in building high-performing teams and scalable processes at Emburse and other SaaS organizations. Known for fostering collaborative, high-energy cultures, Alison focuses on aligning people, processes, and technology to support customer success and company growth. She enjoys sharing practical strategies for sales process optimization, cross-functional alignment, and team development, and is an active user and advocate of Gong in driving sales excellence.
  • The Pocus Unlocking Revenue Podcast

    Why Marketing Ops Is the Connective Tissue of Go-To-Market with Andy Varshneya (Redis)

    09/02/2026 | 30 min
    Andy Varshneya of Redis explains how marketing ops becomes a strategic force—bridging execution, leadership, and cross-functional alignment to reduce friction and drive GTM results.

    About Andy
    Andy Varshneya is Chief of Staff and VP of Marketing Operations at Redis, where he helps scale GTM teams, align strategy with execution, and protect a culture of collaboration and clarity.
  • The Pocus Unlocking Revenue Podcast

    From Intent to Signals: How AI Is Changing Enterprise Prospecting with Patrick Lavergne (Coveo)

    09/02/2026 | 28 min
    Patrick Lavergne of Coveo explains how signal-based prospecting and AI help sales teams prioritize the right accounts, reduce prep time, and improve pipeline quality.
  • The Pocus Unlocking Revenue Podcast

    How to Build a Pipeline Engine (No Silver Bullets) with Flora Felisberto (SecurityScorecard)

    09/02/2026 | 30 min
    Learn how to build a scalable pipeline engine without relying on a single channel, using events, ABM, and AI-powered BDR workflows.Flora Felisberto (SecurityScorecard) shares how enterprise marketing teams generate pipeline in cybersecurity and why there are no silver bullets.

    About Flora
    Flora Felisberto is a growth marketing leader with 15+ years of experience driving revenue across demand generation, digital, operations, customer marketing, and business development. She leads global revenue marketing at SecurityScorecard, running the company’s pipeline engine across all channels. Previously, she helped scale OutSystems to $350M+ in revenue and held marketing leadership roles at Rapid7, Perfecto Mobile, Mendix, and ZoomInfo.
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À propos de The Pocus Unlocking Revenue Podcast
Unlocking Revenue is a podcast from the team at Pocus that dives into the modern go-to-market strategies of your favorite software businesses. Each episode features experts sharing their best practices, frameworks, and advice on how to build a modern go-to-market engine. This podcast covers everything from building out the sales function, to using community as a growth channel, to launching effective onboarding strategies all with a product-led lens. Hear real world stories from experts at companies like Webflow, Retool, and Clearbit.
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