Today's podcast assesses whether Formula 1 has already peaked or not in the United States. I analyze if F1's popularity is fading in the U.S. or just entering a new phase by looking at TV viewership, F1's next media rights deal for the U.S., and breaking down why the next broadcast deal for the motorsport could define its American future. Enjoy!
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8:26
How Richard Mille Built a Billion-Dollar Brand From Scratch
Today’s podcast is a case study of luxury watchmaker Richard Mille and how the company used strategic partnerships with athletes to grow its brand. I break down the company’s founding, the rigorous manufacturing process of its million-dollar watches, how the brand uses scarcity to drive up the value of its products, why Richard Mille partners with athletes like Rafael Nadal, Lewis Hamilton and Bubba Watson, and more. Enjoy!
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8:27
No Taxes, $1 Rent, Free Suites: Inside DC’s Wild Stadium Offer to the Commanders
Today's podcast breaks down the term sheet for the Washington Commanders' new NFL stadium in Washington D.C. at the RFK Stadium land site. I discuss the most interesting details I found in the newly released 30-page term sheet (which can be read here), including $1 annual lease payments, no property taxes, and complimentary luxury suites for the Washington D.C. Mayor. Enjoy!
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9:48
The Kentucky Derby’s Billion-Dollar Secret
Today’s podcast covers the massive business that takes place AFTER the Kentucky Derby — the breeding rights to the winning horses. I cover how the horse breeding process actually works, including how much Kentucky Derby champion breeding rights sell for, how much the stud farms for breeding are worth, and why some of these farms transport horses from the Northern to Southern Hemisphere to increase breeding. Enjoy!
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8:03
The Commanders’ New Stadium Will Change D.C. Forever
Today’s podcast looks at the Washington Commanders’ new stadium proposal and how it will change Washington, D.C. forever. I walk through the features and amenities of the new stadium project, as well as how the Commanders will pay for their $2.7 billion share of the proposed $3.7 billion budget. Enjoy!
Host Joe Pompliano breaks down the most interesting topics in sports business. From athlete investments to media rights deals, you'll leave each episode more informed about the business and money behind sports. Join hundreds of thousands of others and start listening today!
France