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Provider's Edge | Where health leaders and innovators learn how to scale smarter, lead stronger, and create lasting impact

Sabrina Runbeck, MPH, MHS, PA-C | Strategic Advisor | Venture Partner | Human Capital Architect | TEDx Speaker | Fractional CSO / COO | Empowering HealthTech Founders to Gain Visibility, Credibility & Capital for Scalable, Mission-Driven Growth
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Provider's Edge | Where health leaders and innovators learn how to scale smarter, lead stronger, and create lasting impact
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320 épisodes

  • Provider's Edge | Where health leaders and innovators learn how to scale smarter, lead stronger, and create lasting impact

    What HealthTech Founders Need to Know From Clinical Innovation to Commercial Success with Sarah Matt

    16/07/2026 | 30 min
    Building groundbreaking technology isn't enough to build a successful healthtech company.
    𝐃𝐫. 𝐒𝐚𝐫𝐚𝐡 𝐌𝐚𝐭𝐭 has seen firsthand that the biggest barrier to innovation isn't creating better products.
    It's making sure those products solve the right problem, fit naturally into healthcare workflows, and reach the people who need them most.
    In this episode, Sabrina sits down with Dr. Matt, a general surgeon turned healthtech strategist.
    They explore why commercialization should begin long before product launch.
    Together, they unpack how founders can build solutions that earn trust, improve healthcare access, and create lasting business value by designing around people
    Not just technology.
    Listen now and discover why commercialization is the true competitive advantage in healthtech.

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲, 𝘆𝗼𝘂’𝗹𝗹 𝗹𝗲𝗮𝗿𝗻:

    ✅ Why commercialization starts before the first line of code is written
    ✅ The difference between building impressive technology and building a scalable business
    ✅ How mapping the entire customer journey increases adoption across healthcare systems
    ✅ Why clinicians should be strategic partners—not just names on an advisory board
    ✅ The five pillars of healthcare access every founder should understand before launching a solution
    ✅ Why investors evaluate leadership, messaging, and execution as much as the technology itself
    ✅ How founders can communicate complex innovations in a way customers, investors, and health systems immediately understand
    ✅ Why reducing friction instead of features is the key to long-term adoption

    𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗘𝗽𝗶𝘀𝗼𝗱𝗲𝘀 𝗬𝗼𝘂’𝗹𝗹 𝗟𝗼𝘃𝗲

    How Diagnostics + Payers Speed Treatment – This episode explores how better alignment between diagnostics, payers, and care delivery can accelerate treatment, remove barriers to patient access, and help healthtech innovators build solutions that fit seamlessly into real-world healthcare workflows.
    Why Isn't Your Digital Health Getting Adopted Faster? – This conversation examines why many digital health solutions struggle to gain traction, highlighting the importance of workflow integration, stakeholder alignment, and designing technology that providers and patients will actually use.
    Why Samsung Bought Xealth and What Founders Should Learn – This episode breaks down the strategic lessons behind Samsung's acquisition of Xealth, showing how workflow integration, enterprise value, and solving real operational challenges can position healthtech companies for long-term growth and acquisition.

    Where Are You Focused Right Now?

    1️⃣ Need More Pilots, Partnerships, or Revenue?

    You're building momentum, having conversations with investors, developing partnerships, and growing your team.

    The next stage of growth often comes down to knowing where to focus, which opportunities to prioritize, and who can help open the right doors.

    Our integrated advisory board helps founders accelerate growth through strategic introductions, leadership support, and expert guidance across fundraising, operations, and revenue growth.

    Schedule an Alignment Call: 👉 PulsePointPath.com/Chat

    2️⃣ Raising Capital?

    Most founders don't need more investor meetings—they need a stronger investor story.
    Submit your pitch deck for feedback through our free Pitch to Yes Workshop and learn how to communicate what investors actually fund.

    Get started: 👉 PitchToYes.com

    3️⃣ Want More Visibility & Inbound Opportunities?

    Have a compelling founder journey or healthcare innovation story to share?

    Apply to be featured on Provider's Edge, our Top 100-ranked entrepreneurship podcast where founders build authority, attract partnerships, and create new opportunities.

    Apply here: 👉 PulsePointPath.com/Providers-Edge-Recording
  • Provider's Edge | Where health leaders and innovators learn how to scale smarter, lead stronger, and create lasting impact

    How Medical and Dental Practices Can Grow More Profitably with Ibrahim Ashmawey

    08/07/2026 | 35 min
    Your company is growing.

    Revenue is coming in.

    The team is getting bigger.

    So why does the business still feel like it is burning through cash?

    In this episode, Sabrina Runbeck sits down with Ibrahim Ashmawey, Founder of Golden Profit Group

    To unpack the financial blind spots that quietly follow HealthTech companies as they grow.

    They discuss why scaling cannot repair weak margins, how incomplete cost calculations distort pricing

    And why a minimum viable product does not always prove that customers will pay.

    Ibrahim also explains how unnecessary staffing, duplicate technology, and unclear financial assumptions can make a growing company less sustainable, not more.

    Listen now and discover how to strengthen your financial foundation before growth turns a small inefficiency into a much larger problem.

    The structure below follows the established Provider’s Edge show-note format used in the finished episode example.

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲, 𝘆𝗼𝘂’𝗹𝗹 𝗹𝗲𝗮𝗿𝗻:

    ✅ Why scaling multiplies financial inefficiencies instead of fixing them
    ✅ The difference between a minimum viable product and a minimum sellable product
    ✅ How to calculate the true cost of delivering a healthcare product or service
    ✅ Why labor, implementation, support, compliance, and technology must be included in product costs
    ✅ How strong revenue can hide wasteful spending and weak operations
    ✅ Why founders must connect every hire and expense to a measurable result
    ✅ What unclear financial assumptions communicate to potential investors
    ✅ How duplicate platforms and unused subscriptions quietly drain company resources
    ✅ Why technology must improve capacity, outcomes, or efficiency to justify its cost
    ✅ What founders should review before investing more capital into growth

    𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗘𝗽𝗶𝘀𝗼𝗱𝗲𝘀 𝗬𝗼𝘂’𝗹𝗹 𝗟𝗼𝘃𝗲

    How HealthTech Founders and Startup Operators Build Wealth Without Financial Burnout - This episode explores how founders can manage financial risk, protect liquidity, and build long-term wealth without allowing entrepreneurship to consume their personal and financial stability.

    Why Sports & Health Tech Founders Miss Their Next Round - This conversation explains how investors assess scalability, revenue, EBITDA, capital deployment, team readiness, and exit potential before deciding whether a company is truly ready for its next round.

    Why Do So Many HealthTech Startups Stall After Early Traction? - This episode examines why early demand does not always lead to sustainable growth when a company lacks the systems, leadership, partnerships, and operational infrastructure needed to scale.

    Where Are You Focused Right Now?

    1️⃣ Need More Pilots, Partnerships, or Revenue?

    You're building momentum, having conversations with investors, developing partnerships, and growing your team.

    The next stage of growth often comes down to knowing where to focus, which opportunities to prioritize, and who can help open the right doors.

    Our integrated advisory board helps founders accelerate growth through strategic introductions, leadership support, and expert guidance across fundraising, operations, and revenue growth.

    Schedule an Alignment Call: 👉 PulsePointPath.com/Chat

    2️⃣ Raising Capital?

    Most founders don't need more investor meetings—they need a stronger investor story.
    Submit your pitch deck for feedback through our free Pitch to Yes Workshop and learn how to communicate what investors actually fund.

    Get started: 👉 PitchToYes.com

    3️⃣ Want More Visibility & Inbound Opportunities?

    Have a compelling founder journey or healthcare innovation story to share?

    Apply to be featured on Provider's Edge, our Top 100-ranked entrepreneurship podcast where founders build authority, attract partnerships, and create new opportunities.

    Apply here: 👉 PulsePointPath.com/Providers-Edge-Recording
  • Provider's Edge | Where health leaders and innovators learn how to scale smarter, lead stronger, and create lasting impact

    How Building Community Trust Contributes to Sustainable Healthcare Innovation with Dr. Tyler Evans

    02/07/2026 | 31 min
    Healthcare systems are moving faster than ever

    Yet trust in those systems keeps breaking down.

    In this episode of Provider’s Edge, together with the CEO of Wellness Equity Alliance, 𝐃𝐫. 𝐓𝐲𝐥𝐞𝐫 𝐄𝐯𝐚𝐧𝐬

    We unpack why healthcare innovation cannot succeed if we ignore the human realities underneath the data.

    From poverty and politics to communication and public trust

    This conversation exposes why many healthcare systems failed during COVID

    Even with massive funding and resources available.

    He shares what decades of working in infectious disease, global health, and public health leadership taught him

    About the deeper systems driving disease spread and healthcare inequities.

    Together, we explore what founders, clinicians, and healthcare leaders must understand

    If we truly want sustainable healthcare transformation.

    If you are building in HealthTech, leading healthcare innovation, or trying to create scalable impact

    This conversation will challenge how you think about trust, adoption, leadership, and systems design.

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲, 𝘆𝗼𝘂’𝗹𝗹 𝗹𝗲𝗮𝗿𝗻:

    ✅ Why healthcare adoption problems are often trust problems
    ✅ How poverty, politics, and public health systems shape patient outcomes
    ✅ Why throwing more money at broken systems does not automatically create better healthcare
    ✅ How empathy and storytelling influence healthcare communication
    ✅ Why founders cannot build solutions in isolation and expect communities to buy in later
    ✅ The role of experts, ecosystems, and collaboration in sustainable healthcare innovation
    ✅ Why public health became politicized and why that creates long-term risk for everyone

    𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗘𝗽𝗶𝘀𝗼𝗱𝗲𝘀 𝗬𝗼𝘂’𝗹𝗹 𝗟𝗼𝘃𝗲

    How Diagnostics + Payers Speed Treatment - This episode explores how healthcare systems, diagnostics companies, and payers can improve patient outcomes by reducing delays in care, strengthening communication, and creating more connected healthcare experiences patients can actually trust.

    How Virtual Care Keeps Patients Inside Health Systems - This conversation focuses on patient trust, healthcare accessibility, and system design, including how virtual care models can reduce fragmentation, improve engagement, and keep communities connected to the care they need.

    Why Isn’t Your Digital Health Getting Adopted Faster - This episode dives into the real barriers behind healthcare adoption, including communication psychology, workflow integration, provider trust, and why even strong healthcare technology struggles when human behavior and system realities are ignored.

    Where Are You Focused Right Now?
    1️⃣ Need More Pilots, Partnerships, or Revenue?

    You're building momentum, having conversations with investors, developing partnerships, and growing your team.

    The next stage of growth often comes down to knowing where to focus, which opportunities to prioritize, and who can help open the right doors.

    Our integrated advisory board helps founders accelerate growth through strategic introductions, leadership support, and expert guidance across fundraising, operations, and revenue growth.

    Schedule an Alignment Call: 👉 PulsePointPath.com/Chat

    2️⃣ Raising Capital?

    Most founders don't need more investor meetings—they need a stronger investor story.
    Submit your pitch deck for feedback through our free Pitch to Yes Workshop and learn how to communicate what investors actually fund.

    Get started: 👉 PitchToYes.com

    3️⃣ Want More Visibility & Inbound Opportunities?

    Have a compelling founder journey or healthcare innovation story to share?

    Apply to be featured on Provider's Edge, our Top 100-ranked entrepreneurship podcast where founders build authority, attract partnerships, and create new opportunities.

    Apply here: 👉 PulsePointPath.com/Providers-Edge-Recording
  • Provider's Edge | Where health leaders and innovators learn how to scale smarter, lead stronger, and create lasting impact

    How Can Healthcare Marketers Use AI-Powered Market Intelligence to Better Engage Physicians and Patients? with Kamya Elawadhi

    24/06/2026 | 25 min
    Everyone is talking about AI, but few leaders are asking the question that matters:

    How can AI help people make better decisions instead of creating more dashboards, reports, and confusion?

    In this episode of Provider’s Edge, I sat down with 𝐊𝐚𝐦𝐲𝐚 𝐄𝐥𝐚𝐰𝐚𝐝𝐡𝐢, Co-Founder and President of Doceree

    To explore how AI-powered market intelligence can strengthen healthcare marketing, physician engagement, patient education, and commercial decision-making.

    Her team brought together 75 healthcare leaders to co-create solutions around real industry challenges.

    The result was AI designed to work as a strategic thought partner—not just another automation tool.

    For healthcare leaders and founders, the message is clear:

    Build fewer features.

    Build solutions people will actually use.

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲, 𝘆𝗼𝘂’𝗹𝗹 𝗹𝗲𝗮𝗿𝗻:

    ✅ How to turn healthcare data into actionable decisions
    ✅ Why patients and physicians require different engagement strategies
    ✅ How real-time market intelligence improves commercial decisions
    ✅ Why co-creation leads to stronger adoption
    ✅ How AI can support affordability, access, and adherence
    ✅ Why implementation matters more than industry buzzwords
    Connect with Kamya Elawadhi on
    👉 https://www.linkedin.com/in/kamya-elawadhi/

    Doceree is the only healthcare marketing platform that can measure and adapt to the actual clinical intent of both physicians and patients.

    Built on the industry's largest real-time clinical signal network, Doceree's infrastructure unifies the entire healthcare journey - from physician awareness to prescription and patient fill to refill.

    Explore opportunities here:
    👉 http://www.doceree.com

    𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗘𝗽𝗶𝘀𝗼𝗱𝗲𝘀 𝗬𝗼𝘂’𝗹𝗹 𝗟𝗼𝘃𝗲

    What If Your HealthTech Marketing Problem Isn’t Visibility but Confusion? - This episode explores why healthcare companies struggle with messaging, market positioning, and audience understanding.

    How Virtual Care Keeps Patients Inside Health System - This episode discusses patient engagement, trust, adoption, and keeping patients connected within healthcare ecosystems

    How to Build AI Clinicians' Trust and Teams Stick - This episode examines how AI earns trust from clinicians and patients, emphasizing that technology succeeds only when it supports human decision-making.

    Where Are You Focused Right Now?
    1️⃣ Need More Pilots, Partnerships, or Revenue?

    You're building momentum, having conversations with investors, developing partnerships, and growing your team.

    The next stage of growth often comes down to knowing where to focus, which opportunities to prioritize, and who can help open the right doors.

    Our integrated advisory board helps founders accelerate growth through strategic introductions, leadership support, and expert guidance across fundraising, operations, and revenue growth.

    Schedule an Alignment Call: 👉 PulsePointPath.com/Chat

    2️⃣ Raising Capital?

    Most founders don't need more investor meetings—they need a stronger investor story.

    Submit your pitch deck for feedback through our free Pitch to Yes Workshop and learn how to communicate what investors actually fund.

    Get started: 👉 PitchToYes.com

    3️⃣ Want More Visibility & Inbound Opportunities?

    Have a compelling founder journey or healthcare innovation story to share?

    Apply to be featured on Provider's Edge, our Top 100-ranked entrepreneurship podcast where founders build authority, attract partnerships, and create new opportunities.

    Apply here: 👉 PulsePointPath.com/Providers-Edge-Recording
  • Provider's Edge | Where health leaders and innovators learn how to scale smarter, lead stronger, and create lasting impact

    Why Oral Health Is the Missing Link in Healthcare Innovation with Katie D'Amico

    17/06/2026 | 31 min
    Most healthcare founders think the challenge is getting funding.

    But the real challenge?

    Building something the healthcare system can actually adopt.

    In this episode of Provider’s Edge, I sat down with 𝐊𝐚𝐭𝐢𝐞 𝐃’𝐀𝐦𝐢𝐜𝐨 from CareQuest Innovation Partners.

    We dissected why healthcare founders must focus on workflow alignment, pilot validation, partnerships, and operational infrastructure

    Before chasing rapid scale.

    We also explored why overlooked spaces like oral health and medical-dental integration are becoming some of the biggest opportunities in healthcare innovation today.

    If you’re building in healthcare right now

    This conversation will challenge how you think about growth, partnerships, and what it really takes to become “fundable.”

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲, 𝘆𝗼𝘂’𝗹𝗹 𝗹𝗲𝗮𝗿𝗻:

    ✅ What investors and accelerators actually look for
    ✅ Why pilots matter more than pitch decks
    ✅ How healthcare founders can reduce adoption friction
    ✅ Why collaboration is becoming a competitive advantage
    ✅ What sustainable healthcare scaling really looks like

    𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗘𝗽𝗶𝘀𝗼𝗱𝗲𝘀 𝗬𝗼𝘂’𝗹𝗹 𝗟𝗼𝘃𝗲

    Why Samsung Bought Xealth and What Founders Should Learn - This episode explores how healthcare founders create enterprise value by solving workflow friction, integrating digital tools into clinical care, and building connected healthcare ecosystems that providers will actually adopt.

    How Virtual Care Keeps Patients Inside Health Systems - This conversation focuses on integrated care delivery, patient retention, virtual care adoption, and why healthcare systems increasingly prioritize connected ecosystems instead of isolated point solutions.

    How AgeTech Startups Win Hospital Trust With Wound-Care Pilots - This episode breaks down how healthcare startups gain credibility through pilots, clinical validation, and operational readiness instead of relying on hype or early visibility alone.

    Where Are You Focused Right Now?
    1️⃣ Need More Pilots, Partnerships, or Revenue?

    You're building momentum, having conversations with investors, developing partnerships, and growing your team.

    The next stage of growth often comes down to knowing where to focus, which opportunities to prioritize, and who can help open the right doors.

    Our integrated advisory board helps founders accelerate growth through strategic introductions, leadership support, and expert guidance across fundraising, operations, and revenue growth.

    Schedule an Alignment Call: 👉 PulsePointPath.com/Chat

    2️⃣ Raising Capital?

    Most founders don't need more investor meetings—they need a stronger investor story.
    Submit your pitch deck for feedback through our free Pitch to Yes Workshop and learn how to communicate what investors actually fund.

    Get started: 👉 PitchToYes.com

    3️⃣ Want More Visibility & Inbound Opportunities?

    Have a compelling founder journey or healthcare innovation story to share?

    Apply to be featured on Provider's Edge, our Top 100-ranked entrepreneurship podcast where founders build authority, attract partnerships, and create new opportunities.

    Apply here: 👉 PulsePointPath.com/Providers-Edge-Recording
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À propos de Provider's Edge | Where health leaders and innovators learn how to scale smarter, lead stronger, and create lasting impact
The healthcare industry is in a state of flux, with new technologies, regulations, and challenges emerging all the time. Healthcare entrepreneurs and startup founders face an uphill battle, competing with established players in the industry while striving to make a positive impact. The Provider's Edge is a podcast that recognizes these challenges and aims to provide a roadmap for success. Sabrina Runbeck, the host of Provider's Edge podcast, has first-hand experience with the challenges facing healthcare entrepreneurs. As a Cardiothoracic Surgery Physician Associate with more than 12 years of experience in public health and neuroscience, she has seen the toll that burnout and other obstacles can take on healthcare professionals. After overcoming burnout herself, Sabrina took a career pivot, leveraging public speaking to share her true mission. Sabrina believes that changemakers in healthcare do not burn out because they want to do less. They want to do more of what they love and be seen and appreciated. She is passionate about helping healthcare entrepreneurs and startup founders break free from the traditional healthcare model and creates a business that not only generates income but also has a positive social impact. In each episode of Provider's Edge, Sabrina and her guests provide valuable insights and actionable tips to help healthcare entrepreneurs and startup founders overcome the common obstacles that they face. They provide guidance on improving operational efficiency, reducing provider fatigue, increasing access to meet patient expectations, and introducing the next generation of healthcare innovators who are truly making a difference. Sabrina and her guests are experts in their field and have a wealth of knowledge to share. They provide real-world examples and practical advice that you can implement right away to transform your business. The Provider's Edge podcast is the perfect podcast for healthcare entrepreneurs and startup founders who want to make a difference in the world. As a healthcare business owner, you can have it all - an efficient team, clients who feel well cared for, and reclaim an extra day per week. Sabrina and her guests will guide you through the process of rewriting the rules for your business so you can have more time off, a great team, and more income. They will help you break down the barriers that are holding you back and show you how to take control of your business, your life, and your future. In addition to the podcast, Sabrina runs a monthly event called "Healthcare Disruptors Think Tank," which is a collaborative networking event that brings together healthcare entrepreneurs and startup founders to share ideas and insights. Sabrina believes that collaboration is key to success in the healthcare industry, and she is passionate about building relationships and sharing knowledge. Podcast speaking has become one of the most effective ways for healthcare entrepreneurs to scale their businesses in today's world. The Provider's Edge podcast provides a platform for entrepreneurs to share their expertise, build credibility, and connect with a wider audience. Sabrina understands the importance of leveraging podcast speaking to scale your business, and she encourages healthcare entrepreneurs and startup founders to embrace this platform. The Provider's Edge is the perfect podcast for healthcare entrepreneurs and startup founders who want to make a difference in the world. Join Sabrina and her guests to discuss the smartest strategies for scaling your business and creating a positive social impact in the healthcare industry. Start listening today and take your healthcare business to the next level! For more information about the podcast or Sabrina Runbeck visit SabrinaRunbeck.com
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