Beyond the Mirror: SalonCentric’s One-Stop Shop for Beauty Professionals
In this episode of Place to be, Marc is joined by Jodi Fountain, Chief Digital Marketing Officer at SalonCentric, a L’Oréal USA subsidiary. They discuss how SalonCentric transformed its business by launching their platform in 2022, doubling their assortment to 30,000 SKUs through 400 third-party sellers, and becoming a true one-stop-shop solution for over one million beauty professionals. Jodi shares valuable insights on SalonCentric’s omnicanal strategy. Integrate their marketplace with their e-commerce website, allowing SalonCentric to enhance customer experience to better serve professional customers, while attracting new segments. Place to be is a podcast from Mirakl Hosted on Acast. See acast.com/privacy for more information.
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34:41
Toyota Material Handling: a “win-win-win” go-to-market strategy for the aftermarket
In this episode of Place to be, Nick Ostergaard, Senior Manager of Advanced Services and Digital Solutions at Toyota Material Handling, shares how Toyota is transforming spare parts distribution with its innovative e-commerce platform, MyToyotaStore. By seamlessly integrating its dealer network with its online sales channel, Toyota has created a win-win-win model benefiting customers, dealers, and the company itself. This conversation offers a deep dive into how a leading industrial company successfully digitized its route-to-market while strengthening — not alienating — its existing distribution channels.Place to be is a podcast from Mirakl Hosted on Acast. See acast.com/privacy for more information.
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34:46
Selling on B2B Platforms: SFP/Trayd’s Recipe for Success
In this episode of Place to be, Marc sits down with Tony Lee, founder of SFP/Trayd, to explore the evolution and challenges of B2B platforms. Discover how the company aggregates and integrates over 1,000 brands across 15 marketplaces, simplifying the supply chain for grocery wholesalers and enabling local and regional brands to thrive. Together, they delve into the importance of maintaining high-quality standards, and the strategic role of marketplaces in extending supply chains and improving working capital. An inspiring conversation for B2B leaders seeking to digitize and grow their business.Place to be is a podcast from Mirakl Hosted on Acast. See acast.com/privacy for more information.
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41:24
A Century of Innovation: Conrad's Journey from Warehouse to B2B Platform
In this compelling episode, Marc welcomes Ralf Bühler, CEO of Conrad Electronic Group, who shares how this German Mittelstand champion transformed its business model into a thriving B2B platform with 10 million products and 1,000 sellers. Learn how Conrad has achieved exponential growth while maintaining an impeccable quality of service, and uncover key insights for B2B companies embarking on their own platform journey.Place to be is a podcast from Mirakl Hosted on Acast. See acast.com/privacy for more information.
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42:26
Behind the Scenes of Amazon Business
Dive into Amazon Business's remarkable journey with Marc and Stephanie Lang, General Manager of Amazon Business US. Explore the strategies of Amazon's division serving 6 million professional customers in the U.S.—from Fortune 100 companies to public institutions and small to medium businesses. Discover how it aims at revolutionizing B2B procurement by balancing efficiency, cost savings, and responsible purchasing. Place to be is a podcast from Mirakl Hosted on Acast. See acast.com/privacy for more information.
Welcome to Place to be, THE podcast for B2B commerce.Uncover the behind the scenes of B2B commerce and B2B platforms with Marc Teulières and his guests who, each in their own way, are revolutionizing their industries!In each episode of this podcast, Marc, General Manager B2B at Mirakl, welcomes a guest who contributes in revolutionizing the digitization of the B2B industry. Through their vision and their unique journey, they will explore the multiple facets of this constantly evolving domain.From supplier onboarding to omnichannel strategies, from visibility on inventories to orchestrating orders, from dropship to marketplaces, this podcast is a must listen for any B2B e-commerce player.Place to be is a podcast produced by Mirakl. Hosted on Acast. See acast.com/privacy for more information.
France