#27: In this episode, Axel chats with fellow product coaches Martin Christensen and Marcus Castenfors, co-authors of Holistic Product Discovery, a book that provides a structured framework for product discovery. And they caution against relying on a recipe for success – we can't all be Gordon Ramsay, after all.So, imagine you're the Karate Kid, and Mr. Miyagi is teaching you how to paint the fence. You might not understand it at first, but eventually, you'll become a karate master. Or, in this case, a product management master. Just don't wax on, wax off too hard.Where to find Marcus LinkedIn: https://www.linkedin.com/in/mcastenfors/Website: https://www.holisticproductdiscovery.com/Where to find Martin LinkedIn: https://www.linkedin.com/in/martinuxchristensen/Website: https://www.holisticproductdiscovery.com/Where to find AxelLinkedIn: https://www.linkedin.com/in/axelsooriah/About PanashWe provide training and coaching programs to help product professionals unlock their true potential and become high performers.You can learn more about our programs here: https://www.panash.io/Our blog contains articles and free resources on key topics for product managers and leaders.Check it out here: https://collection.panash.io/Referenced in this episode:Shu Ha Ri is a Japanese martial art concept that is used to describe the stages of learning on the path to mastery.Show notes and highlights(02:08) The authors' respective backgrounds(04:36) The reality of the PM craft(06:20) Feedback from readers of Holistic Product Discovery(08:33) Not a perfect recipe(09:00) People love a template(11:45) Shu Ha Ri(13:47) Do you know about this Karate Kid?(18:19) 6 pages of feedback from Marty Cagan(22:09) If you had to take one thing from this book(26:56) Efficiency & effectiveness in the era of profitability(32:39) The value behind discovery(39:38) Martin's & Marcus' treasure chests───For inquiries about sponsoring the podcast, please reach out to [email protected]

#26: PLG? What's The Fuss?Axel is back after a break with a refreshing conversation with Leah Tharin, a product leader and influencer who's regularly publishing impactful content on Product-Led Growth (PLG). In this episode, Leah shares her view on Product-Led Growth, what it means, what it looks like when it's done well and the traps you'll want to avoid when rolling out a PLG playbook.Where to find LeahLinkedIn: https://www.linkedin.com/in/leahtharin/Website: https://www.leahtharin.com/Where to find AxelLinkedIn: https://www.linkedin.com/in/axelsooriah/About PanashWe provide training and coaching programs to help product professionals unlock their true potential and become high performers.You can learn more about our programs here: https://www.panash.io/Our blog contains articles and free resources on key topics for product managers and leaders.Check it out here: https://collection.panash.io/Referenced in this episode:Show notes and highlights(02:03) Leah's background(03:03) Product-Led Growth factions(06:20) Everybody thinks they're product-centric(08:19) The problem with existing approaches(12:22) Thought leadership on PLG(19:41) How companies win at PLG(20:30) End-to-end product experience, a new playground(25:24) Metrics and goal-setting in PLG(26:22) Identifying success moments and value signals(31:05) The missing piece(35:05) PLG won't save you on its own(36:53) Showing value ASAP(46:15) Leah's Treasure Chest───For inquiries about sponsoring the podcast, please reach out to [email protected]

#25: Hubert Palan is Founder and CEO of Productboard, a product management system that enables teams to inform their decision-making based on customer insights. Productboard was founded 8 years ago and now counts 400 employees and 6000 clients.In this episode, Axel dives into Hubert's 8-year journey at Productboard to learn about how product as a function has evolved, what great product teams have in common and how to win in the current economic context.Where to find HubertLinkedIn: https://www.linkedin.com/in/hubertpalan/Website: https://www.productboard.com/blogWhere to find AxelLinkedIn: https://www.linkedin.com/in/axelsooriah/About PanashWe provide training and coaching programs to help product professionals unlock their true potential and become high performers.You can learn more about our programs here: https://www.panash.io/Our blog contains articles and free resources on key topics for product managers and leaders.Check it out here: https://collection.panash.io/Referenced in this episode:Steve Blank at UC BerkeleyMastery by Robert GreeneProduct Makers Summit by ProductboardProductboard events including roadtrips (Paris, Amsterdam, other locations).Show notes and highlights(01:30) Hubert's background(02:47) How has Hubert's role changed over the last 8 years(05:30) Differences in product maturity across geographies(08:45) Is the maturity gap in PM closing between the US and EU(09:48) Evolution and importance of the PM function(12:42) The importance of execution(15:27) What does product management done right look like(20:10) 2 dimensions of product performance(26:16) How to win in the current economic context (32:19) Hubert's Treasure Chest───For inquiries about sponsoring the podcast, please reach out to [email protected]

#24: In this episode, Axel has a conversation with Jean Liu, who's currently VP Product at Lyst, the world's largest online fashion catalogue. Jean is a trained neuroscientist and held the role of Head of Machine Learning Services at the BBC, driving the efforts behind content personalisation. Jean shares her technique about building trust and how to move into a leadership role successfully. She talks about concrete techniques, behaviours and rituals that product leaders should consider as they start a new role.Where to find JeanLinkedIn: https://www.linkedin.com/in/jeanliu1/Medium: https://medium.com/@portablebrain Where to find AxelLinkedIn: https://www.linkedin.com/in/axelsooriah/About PanashWe provide training and coaching programs to help product professionals unlock their true potential and become high performers.You can learn more about our programs here: https://www.panash.io/Our blog contains articles and free resources on key topics for product managers and leaders.Check it out here: https://collection.panash.io/Referenced in this episode:Leadership Summit by The PipelineThe First 90 Days by Michael D. WatkinsInspired by Marty CaganThe Man Who Mistook His Wife for a Hat and Other Clinical Tales by Oliver SacksShow notes and highlights(01:42) Jean's background(05:20) Planning your own onboarding as a product leader(13:50) Creating safety for the team(16:36) Positioning your first meetings to get to know your team(19:02) Learnings from Jean's trust-building technique(21:06) How to manage expectations and not overpromise(24:58) Enabling your leadership team(28:56) What is a user manual for a team member(34:46) Tips in planning an off-site for your team(40:38) Jean's Treasure Chest───For inquiries about sponsoring the podcast, please reach out to [email protected]

#23: For over two decades Itamar Gilad held senior product management and engineering roles at Google, Microsoft and a number of startups. At Google, Itamar led parts of Gmail and was the head of Gmail’s growth team. Axel sits down with Itamar to discuss some of the frameworks he's been crafting through his journey and how they can help fellow Product Managers improve their practice.We specifically dive into how frameworks can help PMs boost their confidence based on evidence and clear communication.Where to find ItamarLinkedIn: https://www.linkedin.com/in/itamargilad/Website: https://itamargilad.com/Where to find AxelLinkedIn: https://www.linkedin.com/in/axelsooriah/About PanashWe provide training and coaching programs to help product professionals unlock their true potential and become high performers.You can learn more about our programs here: https://www.panash.io/Our blog contains articles and free resources on key topics for product managers and leaders.Check it out here: https://collection.panash.io/Referenced in this episode:The Lean Startup by Eric RiesInspired by Marty CaganEmpowered by Marty Cagan with Chris JonesLean Enterprise by Jez Humble et al.Lean Analytics by Alistair CrollRunning Lean: Iterate from Plan A to a Plan That Works by Ash MauryaValue proposition canvas by StrategyzerAssumption Mapping by David J. BlandItamar's resourcesShow notes and highlights(01:35) Itamar's background(03:32) How does the MUST Framework help(12:42) Biggest traps people fall into when crafting strategy(18:04) Deferring the point of commitment(22:52) GIST: a framework to bridge strategy and execution(35:23) Using frameworks to boost confidence (44:26) Itamar's Treasure Chest───For inquiries about sponsoring the podcast, please reach out to [email protected] in this episode:Elevate your product careerDo you feel stuck, not knowing how to tackle a problem? Are you looking for a solution to help your team members grow in their craft? Either way, check out...