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Masters of Scale

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Masters of Scale
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  • Masters of Scale

    Uncovering the $7 trillion reputation economy

    17/2/2026 | 32 min
    Corey duBrowa spent much of his career advising some of the world’s most scrutinized leaders — from Howard Schultz at Starbucks and Marc Benioff at Salesforce to Sundar Pichai at Google. Now, as CEO of global communications firm Burson, he’s helping executives navigate a charged marketplace shaped by AI disruption, ICE activity, and nonstop reputational risk. duBrowa explains why reputation remains one of the most powerful (and most misunderstood) assets in business, and how leaders should decide whether, when, and how to speak up.
    Visit the Rapid Response website here: https://www.rapidresponseshow.com/
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  • Masters of Scale

    DraftKings’ next big bets, with CEO Jason Robins

    12/2/2026 | 32 min
    Prediction markets. AI. Super Bowl ads. Hear how DraftKings co-founder and CEO Jason Robins is placing bets on the future. Robins talked with host Jeff Berman just ahead of the Super Bowl in San Francisco about how he stays focused, cultivates company culture, and navigates a tumultuous regulatory and competitive landscape.
    Masters of Scale weekly newsletter: https://mastersofscale.com/newsletter/
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  • Masters of Scale

    Super Bowl ads, Bad Bunny, and the business of cultural risk, with Autodesk’s Dara Treseder

    10/2/2026 | 31 min
    The Super Bowl LX ad blitz was a big budget highwire act — from Anthropic's shot at OpenAI to Lady Gaga's homage to Mr Rogers, and Dunkin's nostalgia-fueled celeb fest. Autodesk CMO Dara Treseder returns to Rapid Response to break down what worked, what didn’t, and what the ads reveal about where marketing is headed next. Treseder unpacks the business impact of Bad Bunny’s halftime show, what it signals for the NFL and Apple, and the lessons every leader can take from the biggest stage in advertising.
    Visit the Rapid Response website here: https://www.rapidresponseshow.com/
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  • Masters of Scale

    GaryVee on how to make Super Bowl ads that are actually funny

    07/2/2026 | 12 min
    Gary Vaynerchuk of VaynerMedia has produced more than a dozen Super Bowl ads for brands. In 2026, his hilarious "Will Shat" spot for Kellogg's Raisin Bran features actor William Shatner with a fiber-forward message. He talked with Jeff Berman about the bold ad, how marketing is changing, big brands' delayed embrace of social media, and more.
    Masters of Scale weekly newsletter: https://mastersofscale.com/newsletter/
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  • Masters of Scale

    How Zoom grew 30x almost overnight

    05/2/2026 | 27 min
    Eric Yuan saw frustrated customers and wanted to make the product he worked on better – but couldn’t convince his bosses. So he struck out on his own and founded a competitor: Zoom. Yuan talks with host Jeff Berman about building Zoom into a massive player, how it handled 30x growth when the Covid pandemic hit, how he led the company through a painful round of layoffs, and more.
    Masters of Scale weekly newsletter: https://mastersofscale.com/newsletter/
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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À propos de Masters of Scale

On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.
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