In Part 2 of the Game Changer episode, Nate Myers and Jay Ligon continue their conversation with Adina Archer delving into the complexities of international student recruitment, emphasizing the importance of data-driven strategies, understanding market trends, and building relationships. The speakers discuss the significance of utilizing resources like Open Doors data, the emerging markets, and the role of scholarships in attracting students. They highlight the need for a long-term commitment to recruitment efforts and the importance of storytelling in presenting institutional value to prospective students.
Open Doors
https://opendoorsdata.org/
Monthly visa issuance data
http://enrollmentcharts.com
Advancers vs Decliners chart
https://drive.google.com/file/d/1uS2OLgU2sK0Mwenp6uV2NsU6QmXuOOAy/view
India vs Uzbekistan chart
https://drive.google.com/file/d/1v7jMVidDUovq8z4KztmGJI0CFbrYBH_e/view
Peru chart
https://drive.google.com/file/d/1dGZrjAjB-ryQQzetyul3FJi4yvacUSoz/view
EducationUSA Fairs
https://www.educationusafairs.org/
Jay Ligon
[email protected]
https://www.linkedin.com/in/jayrligon/
Nate Myers
[email protected]
https://www.linkedin.com/in/nathan-myers-167ba3144/
Host: Adina Archer
https://www.linkedin.com/in/adinaarcher/
Producer: Madeline Kresin
https://www.linkedin.com/in/madeline-kresin/