Visionary Minds

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Merci pour cette année incroyable.Je vous livre dans cet épisode le futur lineup de 2026.Hâte de vous retrouver à la rentrée.Belles vacances.Wilfried Hosted on Acast. See acast.com/privacy for more information.

In this episode of Visionary Minds, we sit down with Ana Andjelic — Global Chief Brand Officer at Esprit, former CBO of Banana Republic, sociologist by training, and one of the Forbes Most Entrepreneurial CMOs 50.Ana shares a powerful perspective on why brands must move beyond campaigns and start operating as cultural systems. Drawing from her experience across agencies and global brands, she explains how cultural capital creates pricing power, why virality is a short-term illusion, and how brands build gravity by designing worlds people want to belong to.From taste versus trends, to culture as a measurable business asset, to the evolving role of the CMO as a producer and showrunner, this conversation offers a sharp, honest, and deeply strategic look at what it takes to build brands that endure.This episode is essential listening for anyone working in brand, marketing, strategy, leadership, or culture — and for those who believe that relevance is built over time, not optimized overnight. Hosted on Acast. See acast.com/privacy for more information.

In this episode of Visionary Minds, we sit down with Ana Andjelic — Global Chief Brand Officer at Esprit, former CBO of Banana Republic, sociologist by training, and one of the Forbes Most Entrepreneurial CMOs 50.Ana shares a powerful perspective on why brands must move beyond campaigns and start operating as cultural systems. Drawing from her experience across agencies and global brands, she explains how cultural capital creates pricing power, why virality is a short-term illusion, and how brands build gravity by designing worlds people want to belong to.From taste versus trends, to culture as a measurable business asset, to the evolving role of the CMO as a producer and showrunner, this conversation offers a sharp, honest, and deeply strategic look at what it takes to build brands that endure.This episode is essential listening for anyone working in brand, marketing, strategy, leadership, or culture — and for those who believe that relevance is built over time, not optimized overnight. Hosted on Acast. See acast.com/privacy for more information.

Dans cet épisode exceptionnel de Visionary Minds, Amandine Fornot — entrepreneure intuitive, fondatrice de Revolvr et créatrice du 48 Collagen Café — prend la parole sans filtre. Elle raconte comment elle a imaginé le premier café parisien capable de hacker notre bien-être : des boissons fonctionnelles, un concept augmenté par la technologie, une vision radicale du self-care et une communauté d’experts qui l’accompagne.De Los Angeles à Paris, Amandine décortique les tendances, révèle les coulisses de la révolution wellness et explique pourquoi la nouvelle forme de luxe n’est plus l’ostentatoire… mais la longévité.Un épisode carte blanche, intime et puissant, où elle partage sa mission : aider chacun à mieux comprendre son corps, à choisir ce qui lui fait du bien et à entrer — peut-être — dans le vortex du bien-être moderne. Hosted on Acast. See acast.com/privacy for more information.