Episode 26: Noisy Funnels, Real Signals – AI’s True Impact on B2B Sales and Marketing
In this episode, Matt Heinz demystifies the real-world applications of AI, emphasizing its role in augmenting human effort rather than replacing it. Discover how AI is used today to streamline operations and boost productivity in marketing and sales, and explore what the future holds as AI technologies evolve. Perfect for professionals seeking to integrate AI into their strategies effectively. Let’s dive right in!
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Episode 25: Jobs-To-Be-Done in the Age of AI: What Stays, What Adapts?
Join us in a transformative discussion with Tony Ulwick, who shares his expert insights on mastering innovation in the AI-driven world. Discover the importance of focusing on what customers truly need and how this can set your product apart. Explore the critical mindset shift from product features to job satisfaction, which could be the key to your next breakthrough. This episode is a treasure trove for anyone passionate about making a mark with innovation.
Join us in this episode to engage with the thought-provoking theme of AI’s disruption of content creation as Lukas Egger elucidates its impact on business trust. Understand the transformation from a content-driven to a trust-driven market and grasp how leading businesses are leveraging trust as their currency of choice. This episode is a must-listen for anyone eager to navigate through the evolving challenges and opportunities presented by AI.
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Episode 24: Detachment and Disruption – Redefining Success in an AI World
In this thought-provoking episode, Alvin Foo enlightens us on integrating AI with business processes. Discover the transformative power of detachment from outcomes while focusing on the purpose. Alvin shares his unique insights on maintaining motivation and happiness over extended periods, a vital lesson for innovators and business leaders navigating today's technological advancements. Let’s dive right in!
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Episode 23: Staying Ahead in a Skills-Based World: AI and the Future of Work
Join us on this episode with Nikki Helmer as we explore the critical intersection of AI, skills, and learning. Uncover how AI is revolutionizing the future of learning and why embracing a skills-based approach is essential for business differentiation. This episode promises to ignite your understanding and inspire actionable insights into adapting and thriving in an AI-driven world. Don't miss out on learning why being skills-based is the future of business success!"
France