Schneider Electric MEA Goes Green Podcast

Is there a business function which has been more affected by digitization than marketing? Even before the pandemic, marketing was already adapting. On this episode we spoke with Tommy Leong, SVP Global Marketing for International Operations at Schneider Electric, to ask him what has changed and what has stayed the same. Listen in to learn more about how Tommy defines great marketing, and what's in store for marketers.

We have the world's largest energy event next week happening in Abu Dhabi. There's more pressure than ever on the energy sector, given the push to reduce carbon emissions. And yet the world is seemingly facing an energy shortage right now. We speak with The National's Jennifer Gnana about these issues, and ask where we do go from here when it comes to the issue of energy?

With Gulfood Manufacturing next week, we turned to Schneider Electric's Segment President for Consumer Packaged Goods Mike Jamieson to talk us through how leading food and beverage brands are using technology to become more sustainable, more productive and more efficient. Hear what he has to say, and meet Mike at Gulfood Manufacturing next week at the Dubai World Trade Center.

From the first net zero pledges by hydrocarbon economies to an electric vehicle push in Egypt and the upcoming COP26 summit in the UK, everyone is talking about sustainability and climate change. We turned to Ahmed Samir Elbermbali, the Managing Director of the MENA Clean Energy Business Council, to spell out what all this means. Have a listen, and let us know what you're excited about when it comes to MENA's energy transition.

This week is all about Gitex, and we had Michel Arres, VP of IT Channel and Alliances at Schneider Electric, visiting the region. We asked him about what the pandemic has done to the data center market, and what this means for the technology channel in the Middle East. His answer is simple - technology companies must skill up, go digital, and focus on software and services. Listen to his interview today.